Stop evaluating email one campaign at a time. Review your email ecosystem to decide which programs still deserve your time, ...

Whether you’re sending newsletters, promotional campaigns, or customer surveys, the right email marketing platform can make ...

Email is often the first channel lifecycle marketers jump headfirst into when nurturing and retaining customers. It makes perfect sense. Through well-thought-out, perfectly timed and relevant emails, ...

I recently moderated a panel discussion during Affiliate World Europe covering how to get started with email marketing. After the panel, I started thinking about how to summarize a few key topics we ...

Pop quiz. When is the best time to start building your email list? Answer: yesterday. But, unless you have a time machine, the best feasible answer is today! I would argue that almost no matter what ...

BOSTON (Reuters) - Eudora, a pioneering e-mail program named after author Eudora Welty, is rising from a technical grave as an open source program after owner Qualcomm Inc quit selling the product in ...